Neelesh Thakur, Senior Product Designer
Almost six years of product design. I dig deep into research, simplify flows and add the little details that delight people. Right now I lead design at Delicut. Before that I designed Bharat RTO, the Cars24 homepage, the Cars24 CMS, the Explore tab and location pages at Cars24, and worked with Times Internet at Dew Solutions.
Case studies
A simpler FASTag recharge for the Cars24 app
Why almost nobody recharged their FASTag on Cars24, and a redesign built on one tap, autopay and honest failure states.
A daily game that brings people back to Orbit
A coins and rewards layer that gives people a daily reason to come back, and a bigger one to finish their car tasks.
A location page that brings people into stores
Cars24 had no location page. I designed one that helps people find a store near them and decide to visit.
An Explore tab that sells Buy, Sell, Car Check and Loans
Built only from CMS image slots. Each tab answers what its buyer worries about.
A new Times Internet homepage that brings in advertisers
Reach, proof and CTAs in the right places, for India’s largest digital products company.
Bharat RTO grew from 3K to 6 lakh users
Redesigning a vehicle management app so people didn’t just install it. They stayed.
Where I have worked
Delicut
Senior Product Designer · Dubai, Oct 2025 to Present
CARS24
Product Designer · Gurugram, Jun 2024 to Jan 2026
Dew Solutions
Product Designer → Product Designer 2 · Gurugram, Jan 2021 to Sep 2024